Facebook Groups are a serious source of leads and partners. If you want to find people to collaborate with or who may need your services, Facebook Groups are key.
You can join up to 6,000 groups on a single Facebook account. Each of these groups will have multiple people. There are millions of groups to join. You just need to find the one that is most productive to you.
Just type in main keywords in the Facebook search bar. There will be lots of groups about your topic. If your product or service is super rare, you my want to branch out.
Facebook Groups Don’ts:
So the main way people try to use Facebook groups is wrong. Most people “spam” a link over and over. If this does not get removed, you are not in a worthwhile group. Either way this tactic is a failure.
Imagine someone coming up to you on the street and screaming “buy this from me, God please buy it now!” How often would you want to buy it? Even if it was a super product at a great price, no one would want to be annoyed in this way. That is how people feel about sales links in groups.
So don’t spend time spamming a sales link. Don’t scream buy now. Don’t post anything offensive or that does not represent your brand. For some people this is their only impression of you, so keep it classy.
Don’t try to sell before making a real connection and finding a way to help.
Facebook Group Do’s:
Do give value. If people have questions, give quality answers. So this way you show you are an expert in your area. Let them know that you know what you are talking about. Don’t give them fluff.
When you give quality, people will gravitate towards you. Connect with people. They may want to join your list, join your group, or follow you on social Media. Connect with them. Guide them to your information or website and make a quality connection. This will lead to partnerships and sales.
Do lead them to the places where you can connect. If they have a question and you have a blog post or video about it, share that. They can see other posts or videos that are related.
When you have helped people, you can always invite them to your business Like page, group, blog, or YouTube channel. You can read more about these things at my Article on Facebook Marketing.
Facebook Groups Conclusion:
The amount you make is based on the value you give. If you want to make more money, find a way to give more value. Advanced training on Social Media marketing (Starting with Facebook) available if you click here.
Facebook groups are one of the best ways to reach people that are interested in your area. If you found this article helpful, please like and share.